Publicity Material
Our brochure, examples of posters and flyers and our logos
Discussion with Roland 9 Feb 2009
Publicity for Members Meetings
The talk by Dervla Murphy in October 2008 was a big event, so a lot of effort was put into publicity.
The A4 poster was designed by a neighbour of Lionel Shapiro's. It ws pinned onto trees over a wide area surrounding the Community centre where we meet. Also delivered to bike shops.
The Flyer (7cm x 18 cm) was designed by Lilian Shapiro (based on the poster)for fixing on bike stands. How to fix the flyer: use a bit of cellotape to fix it lengthways along the top of stands, not round it – so cyclists can read it as they lock their bike. This is why this format works better.
The Irish folk music event for December 2008 also needed publicity. We made Flyers (7cm x 18 cm) for bike stands JD has the source file.
Publicity for Energy Meeting
Camden's Energy Future – have your say. We used two posters relating enforcement of speed limits, cycling and saving of CO2 emissions. For 20-30 mph. And for high speeds.
Brochures
These are handed out at fairs and other public events to people who show interest in the campaign. The back page contains upcoming events and is updated as things change.
Our name, web Address, email contact details
All publicity material should display prominently our name Camden Cycling Campaign
All publicity material should contain our web address: www.camdencyclists.org.uk.
Where appropriate, the contact email should be included: info@camdencyclists.org.uk
Business Cards
We had a supply of generic business cards made in May 2007. Committee members write their own details on the back (or use sticky labels)
Newsletter
This is called "Camden Cyclist" and carries the original CCC logo designed by Paul Gasson.
Helen Vecht is our newsletter editor and has the MS Word layout for the newsletters including the header.
Event Address
For members meetings, we need the following address:
Primrose Hill Community Centre, 29 Hopkinsons Place, off Fitzroy Road, NW1 8TN
Logos - updated February 2009
We decided to drop the blue cycle and the heading Camden Cycling Campaign and to demonstrate our relationhip with LCC by using a variant of the LCC logo and using the name Camden Cyclists on the website.
The following is the LCC logo without lettering.
The next is the website logo (see top of page):
The following is higher resolution e.g. for use on letter head
Logo for A4 (portrait)letter heads
High Res Logo with just London Cycling Campaign Camden:
High Res Logo with just London Cycling Campaign Camden
Banners
We already have some large horizontal banners. See example in use at Green Fair
We have recently bought a "sail banner" 450cm tall and 75 cm wide at the base. See examples at: Sail banners Our design is on the below.
Ride to the Lea Valley
The Big Ride 28 April 2012
